Growth Review
This review is about who your website brings in. We went through the site and your search rankings. You have published seventeen real articles, on real topics: cleaning panels, ground-mounted systems, farm solar, roof capacity, battery basics. Only five of them show up anywhere in Google's results, and none reach the first page. Two of the articles cover almost the same ground, roof-mounted solar, and are quietly working against each other instead of helping each other. On top of that, your homepage is trying to answer a dozen different searches at once and wins none of them, and Dublin, your own home market, gets one mention on the whole site. It's all detailed below, with what to do about each one.
You have written real content on real questions homeowners ask. The problem isn't the writing, it's where the effort has gone. Here's what your best searches actually look like today.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| how to clean solar panels | 110 | Your best position on the whole site. 19th. | 19th |
| ground mounted solar panels | 390 | 24th. Your best combination of a real search and a real position. | 24th |
| solar | 1,300 | The biggest search on this page. Homepage sits 53rd. | 53rd |
| solar power ireland | 590 | Homepage, 64th. | 64th |
| solar farm | 590 | You have a whole page about this. It sits 47th. | 47th |
| solar pv ireland | 170 | Homepage, 92nd. | 92nd |
Nothing here is close to the first page. Google generally only shows people the top ten results, so position 53 and position 92 both mean the same thing in practice: your site does not exist for that search. The homepage is chasing solar, solar power ireland, solar pv ireland, solar system ireland and more, all at once, and it can't be the best answer to that many different searches from one page. Meanwhile the seventeen articles that could each own one of these searches on their own barely appear at all.
The design itself is not the problem here. You have real photos of your own team next to your own van, not stock images, and a site that looks like a serious business. What's missing is aim: one clear job per page instead of one homepage chasing everything, and a proper page for Dublin. That's steady monthly work, not a rebuild.
Your homepage has a full "Customer Testimonial" section, but it depends on a script to fill it in after the page loads. On a slow connection, or for a visitor who doesn't wait, that whole section can appear blank where your reviews should be. Your rating, 5.0 stars from 58 reviews, isn't written anywhere on the page in plain text either, so right now it depends entirely on that script loading in time.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The bottom block is the work that moves the numbers.
Here's the number worth sitting with. Add up just the generic searches your homepage is chasing at once right now, solar, solar power ireland, solar pv ireland, solar system ireland and the rest, and it comes to roughly 3,000 people a month. Your site currently gets none of them, because one page can't be the best answer to that many searches. On top of that are the seventeen articles you've already written, only five of which show up anywhere. You know how many of those searches would turn into a real enquiry for you, and what a job is worth. That's the sum worth doing on your side.
cleansolarsolutions.ie ranks for a similar spread of searches to yours and pulls in 137 visits a month from them. The difference between their result and yours is aim, not effort, and that gap only gets harder to close the longer the homepage keeps competing with your own articles instead of pointing people to them.